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UX / UI

What Is WordPress and How It Works – Complete Guide for Marketing Teams

WordPress powers 40% of the internet – but it’s much more than a blogging tool. Learn how this open-source CMS helps marketing teams build scalable websites, control SEO, and run e-commerce with WooCommerce.

What is a UX Audit and How to Conduct One?

A UX audit is a strategic review of your website or platform that helps identify barriers to usability and conversion. In the world of online education, where every click counts, improving user experience means more engaged learners — and more results.

Digital Technology and Marketing in Education – What’s Not Worth Doing Yourself?

Why shouldn’t online schools and course creators do everything themselves? Discover what EdTech and marketing tasks are worth outsourcing — and how it saves time, money, and your reputation.

European Accessibility Act (WCAG): what your business needs to know after June 28, 2025

The European Accessibility Act introduced real changes to how companies must design and develop their digital services. But beyond compliance, accessibility is a chance to improve user experience, increase reach, and future-proof your digital presence.